Individually, we are all very passionate about sustainability and fashion. Working in different areas within the industry we saw the problem first hand and our idea grew from the lack of authenticity when it comes to sustainable change within the fashion industry. The idea for Alterist came to fruition from our realisations about the changing nature of consumer behaviour and our first-hand observations of the lack of tangible change within the fashion industry.
Our core values are guided by our five key C's:
We fundamentally believe in the power of creativity and the vital role it plays in working towards an alternative fashion landscape. We believe it is through creativity we can shift the current societal view of what is considered waste to create real and meaningful impact.
Care is at the backbone of all of our decisions and future planning. We care for our team; we care for our planet, we care for our collaborators and only wish to work with people who share these same goals. We strive to always choose humility over arrogance.
Alterist was born out of our desire to minimise textile waste. We believe in the value of existing materials already in circulation; it just takes a little creativity to see it. We always strive to work towards the long-term goals rather than the short term, quick fixes.
We believe that for the industry to become fully sustainable, collaboration is key. We want to harness the radical imagination of designers and creatives who work with us, and together, provide a tangible solution to the fashion industry's waste problem.
We wish to empower all of those we work with. We want to create a space that brings together like-minded individuals, artists and designers. United by hope and creativity, revealing the beauty and impact of collective action.