Last updated: February 11, 2026
This privacy notice for We Are Looped Ltd (doing business as Alterist) ("Alterist," "we," "us," or "our"), describes how and why we collect, store, use, and share (“process”) your personal information when you use our services (“Services”), including when you:
Visit our website at www.alterist.com
Purchase from or sell through the Alterist marketplace
Register for an account (as a customer or designer)
Subscribe to marketing communications
Engage with us in connection with events, collaborations, campaigns, or enquiries
If you do not agree with this privacy notice, please do not use our Services.
If you have any questions or concerns, please contact us at:
info@alterist.com
What personal information do we process?
We process personal information depending on how you interact with Alterist, including account information, order details, payment data, and marketing preferences.
Do we process sensitive personal information?
No.
Do we receive information from third parties?
We may receive limited data from payment processors, analytics providers, and social login providers.
How do we process your information?
To operate the marketplace, process payments, facilitate shipping, communicate with you, improve our Services, and comply with legal obligations.
Who do we share data with?
We share data with service providers (e.g. Stripe, Google, Klaviyo), hosting providers, and designers when necessary to fulfil orders.
What are your rights?
Under UK GDPR and EU GDPR, you have rights including access, correction, erasure, restriction, portability, and objection.
What Information Do We Collect?
How Do We Process Your Information?
What Legal Bases Do We Rely On?
When and With Whom Do We Share Your Information?
International Transfers
Cookies and Tracking Technologies
Social Logins
How Long Do We Keep Your Information?
How Do We Keep Your Information Safe?
Your Privacy Rights (UK & EU)
Updates to This Notice
Contact Details
We collect personal information you voluntarily provide, including:
Name
Email address
Phone number
Shipping and billing address
Account login details
Contact preferences
Order details
Communication history
Payments are processed by Stripe. We do not store full card details on our servers.
Stripe privacy policy:
https://stripe.com/gb/privacy
When you place an order:
Your name
Shipping address
Phone number
are shared with the relevant designer solely for the purpose of fulfilling your order.
Designers do not receive your payment details.
If you opt in to marketing, we process:
Email address
Interaction data (opens, clicks)
Purchase history (for segmentation)
Marketing communications are managed using Klaviyo.
You may unsubscribe at any time.
When you use our Services, we automatically collect:
IP address
Device type
Browser type
Operating system
Usage behaviour
Referring URLs
Interaction data
We use Google Analytics to understand website usage and improve performance.
We process your information to:
Create and manage user accounts
Process payments
Facilitate marketplace transactions
Generate and organise shipping labels
Share shipping details with designers
Respond to enquiries
Send transactional communications
Send marketing communications (with consent)
Prevent fraud and ensure platform security
Comply with tax and legal obligations
Under UK GDPR and EU GDPR, we rely on:
To process orders, manage accounts, and provide marketplace services.
To comply with tax, accounting, and regulatory requirements.
To improve Services, prevent fraud, analyse usage, and operate our business.
For marketing communications and optional cookies.
You may withdraw consent at any time.
We share personal information only when necessary.
Stripe (payment processing)
Google (analytics & infrastructure)
Klaviyo (email marketing)
Website hosting providers
Technical and security providers
All third parties are contractually required to safeguard your data.
For marketplace orders, we share:
Customer name
Shipping address
Phone number
Designers may contact you only if necessary to fulfil your order (e.g. made-to-order clarification). Direct marketing by designers is not permitted without separate consent.
If Alterist undergoes a merger, acquisition, or restructuring, personal data may be transferred in accordance with law.
Some of our service providers (e.g. Stripe, Google, Klaviyo) may process data outside the UK or EEA.
Where this occurs, we ensure appropriate safeguards are in place, such as:
UK International Data Transfer Agreements (IDTAs)
EU Standard Contractual Clauses
Adequacy decisions
We use cookies and similar technologies to:
Operate the website
Analyse performance
Measure marketing effectiveness
You can manage cookie preferences via our cookie banner.
If you register using a social login (e.g. Google), we may receive:
Name
Email address
Profile image
We do not control how social media providers use your data.
We retain personal data only as long as necessary, including:
Order and financial records: up to 6 years (tax compliance)
Account information: until account deletion
Marketing data: until you unsubscribe
Analytics data: as defined by Google settings
When data is no longer required, it is securely deleted or anonymised.
We implement appropriate technical and organisational safeguards, including:
Encrypted data transmission (SSL)
Secure hosting environments
Access controls
Encrypted passwords
Restricted internal access
However, no system is completely secure.
Under UK GDPR and EU GDPR, you have the right to:
Access your personal data
Correct inaccurate data
Request erasure
Restrict processing
Object to processing
Request data portability
Withdraw consent
To exercise your rights, email:
info@alterist.com
If you are in the UK, you may complain to the Information Commissioner’s Office (ICO):
https://ico.org.uk/
If you are in the EU, you may contact your local supervisory authority.
Yes. We may update this notice to reflect changes in law or operations.
The updated version will be posted with a revised date.
We Are Looped Ltd (Alterist)
Email: info@alterist.com
ICO Registration Number: 00015110549